Sales Engineer NA (Robotics & Automation)

We are seeking a highly driven and entrepreneurial Sales Engineer to expand our footprint in North America robotics and industrial automation market. This role is ideal for a self-starter who thrives in building territory from the ground up, developing new client relationships, and managing the full sales cycle for complex technical solutions. The successful candidate will combine strong commercial acumen with deep technical understanding to create, grow, and own a personal portfolio of accounts.

Key Responsibilities

• Business Development & Market Expansion

• • Identify, target, and develop new customers across assigned industries and geographic territories in the US, Canada, and Mexico.
  • Proactively prospect, generate leads, and build a robust pipeline of opportunities.
  • Establish and execute a strategic plan to penetrate new markets and grow market share.

• Customer Relationship Management

• • Develop long-term partnerships with OEMs, integrators, and end users.
  • Act as the primary point of contact for customers, managing relationships from initial engagement through post-sales support.
  • Build and maintain a personal portfolio of high-value accounts.

• Technical Sales Execution

• • Understand customer applications and translate requirements into tailored automation and robotics solutions.
  • Conduct product demonstrations, technical presentations, and on-site evaluations.
  • Collaborate with engineering and project teams to develop proposals and ensure solution feasibility.

• Sales Cycle Ownership

• • Manage full sales lifecycle: prospecting, qualification, technical consultation, proposal development, negotiation, and closing.
  • Prepare and deliver compelling commercial and technical proposals.
  • Track and forecast sales performance, ensuring alignment with revenue targets.

• Market Intelligence & Strategy

• • Monitor industry trends, competitor activity, and emerging technologies.
  • Provide feedback to internal stakeholders to refine product positioning and sales strategy.
  • Represent the company at industry events, trade shows, and conferences.

Requirements:

• Minimum 5+ years of experience in technical sales, preferably within robotics, automation, or industrial machinery.
• Proven track record of developing new business and growing territories.
• Strong understanding of industrial automation systems, robotics, manufacturing processes, or related technologies.
• Experience managing complex, consultative sales cycles with multiple stakeholders.
• Bachelor’s degree in Engineering (Mechanical, Electrical, Industrial) or a related technical field preferred.
• Ability to work in the US without visa sponsorship.

Key Competencies

• Entrepreneurial mindset with the ability to work independently in a remote environment.
• Strong communication and presentation skills (technical and commercial audiences).
• High level of customer orientation and relationship-building ability.
• Strategic thinking combined with hands-on execution.
• Ability to quickly understand technical products and convey value propositions effectively.

Work Environment & Travel

• 100% remote-based role within the United States and travel also to Canada and Mexico.
• Minimum 50% travel required, including customer visits, on-site meetings, and industry events.
• Flexible work structure with high autonomy and accountability.

Ideal Candidate Profile

The ideal candidate is a proactive, results-driven sales professional who enjoys building something from the ground up. They are comfortable operating in a fast-paced environment, balancing technical depth with commercial focus, and taking full ownership of their territory and success. This is a high-impact opportunity for someone looking to shape a market presence and grow alongside a dynamic organization.