Retail Sales Manager

The company:

This company is the North American subsidiary of a global leader in fluid handling solutions for fuel transfer, DEF (Diesel Exhaust Fluid), and fluid management systems. The company is recognized as a market leader in DEF dispensing solutions.

The role:

We are seeking an experienced and results-driven Retail Sales Manager to lead sales growth across the U.S. retail market. This role will be responsible for developing and executing sales strategies for fluid handling solutions sold to big-box retailers, primarily.

The ideal candidate will possess deep knowledge of retail channels, strong relationships within purchasing and procurement departments, category managers, director of merchandising of large retailers in the following sectors: Home Improvement & DYI, Farm and Agriculture and large buying groups. The candidate should possess proven track record of driving revenue growth through national retail accounts, including big-box retailers and major e-commerce platforms.

The candidate:

You are a driven, competitive and motivated professional, with the ability to work independently.  You possess the credibility to call on major retailers, you are persistent but diplomatic, relationship-oriented and extremely customer service driven.

The responsibilities:

• Develop and execute the national sales strategy for retail fueling equipment and solutions.
• Drive revenue growth, profitability, and market share across the United States.
• Identify, develop, and manage relationships with: National and regional store chains.
• Manage the complete sales process from prospecting through contract negotiation and closing.
• Develop annual sales plans, forecasts, and business development initiatives.
• Collaborate with marketing, engineering, operations, and customer service teams to ensure customer satisfaction and successful project execution.
• Represent the company at industry trade shows and conferences
• Track market trends, competitive activity, regulatory developments, and emerging technologies in fueling, payments, and forecourt automation.

Qualifications & Experience

• Minimum 7+ years of experience selling to major retailers in one or more of the following categories: home improvement, farm and agriculture stores and big-box retailers.
• Understanding and experience in selling through e-commerce platforms.
• Proven experience in managing sales goals and developing strong relationships.
• Proven track record of consistently achieving or exceeding sales targets.
• Strategic account management & contract negotiation.
• Pricing and margin management.
• Sales forecasting and budgeting.
• Bachelor’s degree or equal years of experience.
• Ability to travel approximately 50-70%.

Technical Skills

• CRM proficiency (such as: Salesforce, HubSpot, Microsoft Dynamics, etc.)
• Microsoft Excel and sales analytics
• Territory planning and pipeline management
• Experience interpreting sales data and market trends

Personal Characteristics

• Entrepreneurial mindset
• Results-oriented and highly competitive
• Strong relationship builder
• Self-starter with minimal supervision
• Customer-focused with strong problem-solving skills

Why Join this Company?

• Opportunity to shape the growth strategy of a global brand in the Americas.
• Work in a dynamic environment with a clear vision for innovation and market leadership.
• Competitive compensation package with performance incentives.