Where America grows its flowers: The Netherlands is world renowned for windmills, cheese markets, the canals of Amsterdam and fields full of flower bulbs. Bloomia is proud to not only be a small part of that proud history, but also in helping share the beauty of Dutch culture to the rest of the world. Their global expansion in 2004 established Bloomia as an international brand with greenhouses in the United States, Chile, and South Africa. The greenhouse in King’s George (VA) operates year-round, where it hydroponically grows more than 100 million stems. Look at the bloomia website bloomia – Bloomia and their video Operation Tulip Drop (2020) on Vimeo.
ABOUT THE POSITION
We are seeking a highly motivated and experienced Account Manager. In this position, you will be responsible for developing and executing sales strategies to nurture existing accounts and drive revenue growth and market penetration. This role requires a deep understanding of the retail market, particularly in the cultivation and distribution of cut flowers, along with a proven track record of sales success. Preferably, candidates will have established connections within retail and/or floral industries.
RESPONSIBILITIES
- Develop and implement comprehensive sales plans and strategies to achieve revenue targets and expand market share in the cut flower sector.
- Identify and cultivate relationships with key customers, including wholesalers, retailers, florists, and distributors, to drive sales and increase brand awareness.
- Leverage existing retail and floral connections to establish partnerships and secure distribution channels for our products.
- Analyze market trends, competitor activities, and customer preferences to identify opportunities for growth and innovation.
- Collaborate with cross-functional teams, including marketing, production, and logistics, to coordinate efforts and ensure seamless execution of sales initiatives.
- Manage the sales pipeline and forecast accurately to maintain inventory levels and optimize production planning.
- Negotiate contracts and agreements with customers, ensuring terms are favorable and aligned with company objectives.
- Monitor sales performance metrics, such as revenue, margins, and customer satisfaction, and take corrective actions as needed to drive continuous improvement.
- Stay updated on industry developments, regulatory requirements, and best practices to maintain a competitive edge in the market.
- Represent the company at industry events, trade shows, and conferences to network with potential customers and promote our products and services.
REQUIREMENTS
- Bachelor;s degree in business, agriculture, horticulture, or related field; MBA or equivalent preferred.
- Preferably 5+ years’ experience in sales management (preferably within the retail industry)
- Established connections within the retail and floral industries, with a network of contacts that can be leveraged to enhance sales efforts, is preferred.
- Excellent communication and negotiation abilities, with a customer-centric approach to building relationships and driving sales.
- Deep knowledge of the cut flower industry, including market dynamics, supply chain logistics, and cultivation practices or related field is preferred.
- Analytical mindset with the ability to interpret data and market research to make informed decisions and develop effective sales strategies.
- Results-oriented with a track record of meeting or exceeding sales targets and driving business growth.
- Proficiency in CRM software, Microsoft Office suite, and other sales productivity tools.
- Willingness to travel as needed to meet with customers, attend industry events, and visit production facilities.
If you possess the qualifications and skills outlined above and are looking for an exciting opportunity to lead sales initiatives in the agriculture sector, we encourage you to apply for this position. Join the dynamic team at Bloomia and play a key role in shaping the future of the cut flower industry!
