Are you…
- Excited to work for sustainability mobility with innovative electric vehicle charging solutions?
- Goal-oriented and do you feel energized when making a true difference?
Our client, Kempower, is seeking a marketing-minded Director of Markets to support the company’s expansion into the US market where it will rapidly build a team and scale its operations to better serve current and future US-based customers. This is a job where you’ll connect current market trends and needs with long-term product portfolio success. As Director of Markets, you will be responsible for developing Kempower’s go to market strategy from a product management perspective in terms of analyzing market needs and trends and supporting product launches. You will also be responsible for overseeing Kempower’s marketing strategy for the U.S. The ideal candidate is an enthusiastic and hands-on forward-thinking professional with a positive can-do attitude. To be successful in this role you need a marketing mindset along with robust experience in product management and go-to-market strategy development. We expect you to enjoy working independently in a multicultural environment—striving for excellence in all that you do. This role reports to the group CMO in Finland and Managing Director in North America. Travel of up to 25% is to be expected.
Responsibilities
- Develop and implement a comprehensive go to market strategy to create brand awareness for Kempower and support the company’s N.A. business activities and objectives
- Product management: Evaluate product requirements in the market and support product launches
- Oversee the implementation of the marketing plan to support the go to market strategy.
- Oversee marketing content development for Kempower’s hardware and software product portfolio as well as a service offering to target industry verticals including “Americanizing” data sheets, and other product- and marketing-related materials
- Supervise the US marketing team and provide feedback and guidance for continuous improvement
- Suggest and champion ideas for promotional events and activities to support market activities and execute the best ones efficiently
- Promote a supportive work environment that upholds Kempower’s values of Together, Impact, Integrity, and Courage
What We Expect from You
Your experience & education
- Bachelor’s degree in Business, Marketing, Communication, or another related discipline. MBA or master’s is strongly preferred
- Solid understanding of the power electronics industry or related field
- 8-10 years of progressive product management experience, go-to-market strategy development, and B2B marketing experience
- Proficient in MS Office Suite and CRM tools
Skills, Traits & Style
- Outstanding native English communication skills, both verbal and written
- Detail-oriented, with strong organizational and planning skills
- Affinity to problem-solving, time-management, and multi-tasking
- Team-focused mindset, with great communication and cooperation skills
- A hands-on, open-minded, versatile, enthusiastic can-do attitude while embracing continuous learning
What We Offer Is More Than Just a Job
- Competitive compensation and benefits package
- The opportunity to be at the forefront of the fast-charging industry, and influence the future of electric transportation
- An open and flexible work culture where everyone’s voices are heard
About Kempower
Kempower is an electric vehicle DC (Level 3) Fast Charging company that designs and manufactures the best DC Fast Charging solutions and services for EVs all over the world. It is headquartered in Lahti, Finland, has a strong foothold in the Nordic countries and Europe, and is now expanding rapidly into the U.S. market. The company primarily serves three segments: charge point operators, fleet operators, and OEMs. Kempower is best known for its user-friendly technology and dynamic and scalable power distribution: ONE Kempower power unit can provide power for up to EIGHT individual charging posts and can be adjusted to the needs of each vehicle.
Its unique charging management system, Kempower ChargEye™, is a comprehensive, easy-to-use, cloud-based system for charge point operators and retailers, bus and truck operators, and off-highway vehicle fleets. When Kempower chargers are connected to the ChargEye™ system, customers can easily monitor, manage, and diagnose the day-to-day operations of both the chargers and vehicles. ChargEye™ ensures that a commercial vehicle fleet is always ready for duty when needed while optimizing energy costs and managing battery health.
The Kempower Power Unit consists of power modules which makes it easily scalable: more modules can be added when demand grows, and power is needed. Moreover, maintaining and servicing the device is much easier compared to traditional chargers, which has a positive effect on charger uptime. For more information and inspiration, visit their website and watch this video.
